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ServiceIQ Workshop: The 3 P’s – Packaging, Partnerships & Pricing – Flinders Ranges & Outback (Port Augusta)

June 12, 2018 @ 9:00 am - 12:00 pm

SATIC, with the support of the Government of South Australia, the South Australian Tourism Commission and the Commonwealth Tourism Demand Driver Infrastructure (TDDI) program, is running 40 workshops around the state in 2017/18. These workshops will be followed by one-on-one business coaching sessions (within six months). Please note that only 100 coaching sessions are available and conditions apply. See below for more information and to register your interest.

These workshops are highly interactive, hands on and conducted in a small intimate group setting of up to 30 people that are tailored and run by professional facilitators. They aim to deliver tangible outcomes – learnt today and implemented tomorrow.

The 3 P’s – Packaging, Partnerships and Pricing

Customers are seeking convenience, value added experiences and personalised itineraries tailored to their individual needs. This workshop is about partnerships and collaboration and will help you identify other tourism operators in your (or nearby) region that offer complimentary products aligned to your target market and brand. You will practice how to develop itineraries and price packages to offer compelling value-added experiences and join forces to explore new marketing and distribution avenues to gain greater exposure, reach more ideal customers and turn them into advocates.

Key takeaways:

  • Different types of packages and tourism case studies
  • Choosing complementary tourism products or services for collaboration
  • Design bundles or packages that add value and convenience to your customer and deliver a more memorable travel experience
  • Partnership contracts and considerations from legal perspectives
  • Differentiate major pricing strategies
  • Practice pricing a package

Workshop details:

Trainer: Siggi Frede – Effektiver

When: Tuesday, 19 June

Time: 9:00am – 12:00pm

Where: Australian Arid Lands Botanical Garden – 144 Stuart Highway, Port Augusta SA 5700

Investment: $60pp
Includes morning tea.

RSVP: Tuesday, 12 June
Spaces limited, bookings essential.



Australian Arid Lands Botanical Garden
144 Stuart Highway
PORT AUGUSTA, SA 5700 Australia
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8110 0123
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